Wendy Armbruster Bell is the mother of two girls, a wife, and the Founder & CEO of Snugabell Mom & Baby Gear. As an apparel designer and patternmaker with over 20 years industry experience, she is currently designing, producing and sourcing the best selection of fashionable yet functional breastfeeding and pumping products on the market, as well as focusing on raising the awareness around breastfeeding, breastfeeding in public and pumping, including the need for donations (both milk and monetary) to your local milk bank. Wendy’s award-winning products have been featured in Pregnancy & Newborn, New York Family, Canadian Family and TIME magazines as well as on Dragons’ Den, Fox 5 San Diego, Cool Mom Picks, Parents TV, Breakfast Television, Celebrity Baby Scoop, Examiner.com and Babble.com, to name a few. Wendy was named a Top Mompreneur for 2009 by The Mompreneur Magazine, was a top finalist in Small Business BC’s Successful You Awards in the Business Growth category in 2010, won the 2014 Leading Moms Award and was a nominee for the 2016 Canadian Mompreneur of the Year. Snugabell products — recommended by IBCLCs, doulas, midwives, physicians and moms — are available at hundreds of retailers in 10 countries, Amazon as well as right here on snugabell.com.
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Denise is the longest standing Snugabella. In fact, Wendy has been bossing her around since the 70s (it’s all part of a younger sister’s job description, unfortunately!) Denise ensures that all products meet Snugabell’s precise quality standards before they leave the warehouse. Denise has recently taken over the Shipping Duties and additional Admin work. When Denise isn’t working she loves to Garden, kiss and cuddle her cats Tootsie and Gino, and dreams about her next family trip to ride some Giant Roller Coasters as they are fabulous stress relievers.
Robyn was born and bred in beautiful British Columbia. She has been working with Wendy since 2009 and loves the casual, fun environment at Snugabell. Robyn breastfed all three of her children and had nothing but problems – low milk supply, no support and an archaic breast pump. My how things have changed! And she had a VBAC before it was a “thing” (Wendy had to tell her it was a bit of a big deal), so she is kinda famous in the office now.
Karen loves working with our international clients. She thinks it is so much fun to chat with people from so many countries and cultures. Those daily conversations really feed her passion for travel. Some of her favourite destinations have been Alaska, France, and Australia. She lives near Chicago where she is finishing up her Master’s degree in English Composition. Don’t worry, though… Karen only throws minor hissy fits when she receives misspelled and grammatically incorrect emails!
Hillary joined Snugabell after a chance meeting with Wendy in 2012. She can be found posting on Facebook, Twitter, Instagram, and Pinterest. Hillary is currently navigating the sleepy newborn days and finds the online world of social media an excellent way to connect (so please come say “hello” on one of our pages!).
As Snugabell’s Digital Marketing Maven, Pamela keeps our website and online presence growing and glowing. If you see our online ads, that’s her! Pamela previously worked in traditional marketing; however, it wasn’t fulfilling or exciting enough so she pursued a certificate in Digital Communications at Simon Fraser University. Pamela spends her downtime attending Digital Marketing events, meet-ups and seminars, and you may also find her exploring the woods at Quarry Rock, her favourite hiking trail.