We believe in giving back to our community and immersing ourselves in causes that spark our hearts. We’ve launched initiatives in areas where we feel we can make a difference to mamas and babies and help the normalization, mainstreaming, and (re)acceptance of breastfeeding and breastfeeding-in-public in society.
To celebrate Wendy’s recent milestone birthday, she hosted a fundraiser for the BC Women’s Provincial Milk Bank, raising almost $4000 for this fantastic organization. “I am passionate about raising awareness around breastfeeding and pumping as well as the need for donations (both milk and monetary) to your local milk bank.
“Each year in Canada, over 1600 preterm babies contract Necrotizing Enterocolitis, or NEC, a serious neonatal gastrointestinal disease where portions of the bowel undergo necrosis, or tissue death. This devastating disease has a 10-50% mortality rate, depending on severity. Of those babies who survive, 25% develop long-term sequelae.
“Human milk, whether from mother or donation, has been shown to reduce the risk of NEC by 79%. However, because necrotizing enterocolitis primarily affects babies born prematurely, some mothers’ milk has not come in yet, or is limited in supply. Therefore, an important strategy to reduce the risk of NEC, and save babies’ lives, is to promote donations to your community breast milk bank.”
The Snugabell Milk Money Grant Program launched in 2014. Every month Snugabell bestows a breastfeeding support group with no-strings-attached cash to fund initiatives like lending libraries, conference fees, information packets, tearaway sheets, leader training, and more. This grassroots approach enables us to reach mamas and babies where they are: at breastfeeding support meetings, looking for breastfeeding help or guidance.
We are proud to donate all of our PumpEase factory seconds to Royal Columbian Hospital located in our neighbouring community of New Westminster (and where Wendy had both of her children). The PumpEase are used by moms pumping for their babies in the NICU (neonatal intensive care unit). If there is anywhere in the world that breast pumps are used in abundance, it is in the NICU. We are very happy to share that Royal Columbian Hospital boasts the best outcomes for any NICU in the country and has since 1997.
Babies born prematurely or with other health problems are often simply too weak to suck and must be tube fed. Moms of these babies pump breastmilk every few hours for weeks and months on end in order to give their babies the absolute best nutrition possible. It can be crucial to these babies’ survival, especially if they have compromised immune systems; preemies need the antibodies and lymphocytes in their mamas’ milk to help resist infections.
Giving birth to a premature baby comes with physical, emotional, and spiritual stresses; if we can make pumping a little bit easier or brighter for these dedicated moms by providing them with a pretty pumping support so they can have their hands free to do other things, then we are certainly more than happy to do so.
Snugabell Mom & Baby Gear is a Corporate Friend of the United States Breastfeeding Committee.
The United States Breastfeeding Committee (USBC) is an independent nonprofit organization that was formed in 1998 in response to the Innocenti Declaration of 1990, of which the United States Agency for International Development was a co-sponsor. Among other recommendations, the Innocenti Declaration calls on every nation to establish a multisectoral national breastfeeding committee comprised of representatives from relevant government departments, non-governmental organizations, and health professional associations to coordinate national breastfeeding initiatives. USBC is now a coalition of more than 40 organizations that support its mission to improve the Nation’s health by working collaboratively to protect, promote, and support breastfeeding.
Snugabell is proud to partner with the Best for Babes Foundation as a CARE-WHO Corporate Ally.
Best for Babes is a 501(c)(3) nonprofit that strives to change the cultural perception of breastfeeding and Beat the Breastfeeding Booby Traps® – the cultural, institutional and legal barriers that prevent parents from making informed feeding decisions and that prevent moms from achieving their personal breastfeeding goals (whether that’s 2 days, 2 months or 2 years) without judgment, pressure, or guilt. Snugabell has been working with Best for Babes since 2009.
Finally, we are equally proud to donate PumpEase to Get Pumped! – a 501(c)(3) nonprofit organization dedicated to providing breastmilk to babies in Central Florida who, due to extraordinary circumstances, cannot be nursed by their biological mothers. Get Pumped! passes on our PumpEase to their donor moms to help them pump more milk for the recipient babies. A win-win!